Creating Compelling Goals That Catapult Your Business

The goal-setting method I am about to share with2. "I take one hour every Sunday, from
you I learned from several mentors over a period of4:00pm-5:00pm to plan, schedule and prioritize my
more than 10 years. I have been using and honing mybusiness activities for the upcoming week."
goal-setting system ever since. I want to share thisI hope you chose the second one. And remember,
system with you, with the hope that you willthe purpose of this wording is to convince your
experience the kind of incredible results that I have.subconscious mind that you are the type of person
When I was a teenager, my mentor Walter Haileywho gets the goal you are setting. Give yourself a
told me that "By the time they reach the age oftimeline, and don't use negative language.
sixty, 95% of people are broke, dead, or dead broke.Step 3: Add a Compelling Vision.
Only 5% are wealthy enough to retire with no debt,After each goal, add an compelling vision of the result
without needing social security."when you get your goal. Write how it feels and what
I thought about this, and asked him, "How do Ithoughts you have when you accomplish it. Write
become one of those 5%?"them in present tense, be specific, and get excited
"Well, they all do three things in common that theabout them!
other 95% doesn't do," he said.For the three examples above, I have written
I wanted to know. And he told me:Compelling Visions that get me excited:
1. They set goals and write them down."I make an extra 10,000 before May of 2009, and
2. They read their goals every day.take my whole family on our dream vacation to
3. They carry their goals with them everywhere.Hawaii in June. I feel confident and at-ease with my
I wondered how this simple practice could be sofinances, and start a savings program for my
effective, so I decided to test it by trying it. Afterchildren's future. It feels so good to be financially
two years, I had accomplished everything on my goalfree!"
sheet: "I get straight A's in college," "I am captain of"My website is generating hundreds of hits every
the Cross Country team," and "I am an entrepreneurday, boosting my sales, increasing my commissions,
with my own business."and making more money than ever. People look up
I have since designed my own system of writing andto me and trust me, leaving glowing comments and
accomplishing goals, and along the way I have comerecommending me to their friends. It feels so good
to understand that the traditional way of thinkingto finally get the recognition I deserve!"
about success is wrong."I am feeling more on top of my business than ever.
Myth: Success comes to people who Do what itMy work is more efficient, I have more leisure time
takes to Have the result, then they Becomewith my family, and I feel in-control of my life. I
successful people.always accomplish my tasks for the week, and I
Reality: Success comes to people who decide theysleep better at night. I am unstoppable."
are going to Become the kind of person who DoesCan you feel that? When you read your Vision, you
what it takes, THEN they Have the result naturally.should be able to feel it in your gut. Use that feeling
In this article, I am going to teach you to useto motivate you when you get discouraged, and
powerful goal-setting techniques to create apush you when you get complacent.
compelling vision for yourself and your business thatStep 4: Make Five Copies and Put them Up
will help you become the kind of person who getsThe five copies of your goal should go in the five
the goals you seek - before you have obtained theplaces you see the most every day. Here are some
goal. This method uses the power of yourplaces I've put mine in the past:
subconscious mind by convincing your self-image that- Wallet
you are the kind of person who gets the goals you- Bathroom mirror
want.- Above the T.V.
This process may seem backward to you at first,- Computer screen
and that's normal. However, I encourage you to try it- Above the kitchen sink
out before you dismiss it, because I have seen this- In a kitchen cabinet
process create incredible results for people I know- On the fridge
personally - including an Olympic Gold Medalist who- Briefcase
used it in his training and teaches a version of this- Gym bag or locker
approach to professional athletes. Trust me - it- Sock drawer
works and it is Powerful if you take it seriously andYou should see your goals several times each day,
put your heart into it.and when you do, stop and read them. Feel what it's
Step 1: Set Your Goals.like now that you have your goal, and relish it for a
If you own a business, you have probably beenmoment. Then continue with your day. It should take
taught how to set effective goals before, so I will beless than two minutes each time.
brief in this section.At first, your family and friends will wonder what
Most importantly, your goals should be between "tooyou're doing. They may be skeptical and make fun of
easy" and "unrealistic." Find the grey area whereyou, and that's okay. Ask for their support, and enroll
reading the goal gives you butterflies in your stomachthem in sharing that vivid vision of success with you.
- it's exciting to think about, it would take a stretchAsk your husband or wife how they would feel if
to make it happen, and the results would beyou got your goal, and use their vision to inspire you
spectacular. You can almost taste it, you know howfurther.
great it would feel to have it, and it would takeIMPORTANT:
some stretching to get there.You should practice this method in waves or cycles,
Step 2: Write Them Down.with a period of "blitzing" your goals followed by a
When writing your goals, make sure they are presentperiod of rest. The ideal length of time to "blitz" your
tense, positive, specific, and have a time limit. It isgoals is between 3 and 6 weeks. After that, take a
Very Important that you follow this simple guidelinesbreak. Leave one of your goal sheets in your wallet
when writing your goals down, because it makes aor purse, and carry it with you as a reminder. After a
huge difference. To illustrate, read the following threebreak of 2-3 weeks, re-write your goals and visions,
pairs of goals and tell me which one of the two isand start another "blitz" with five new copies in
more exciting, compelling, urgent and inspiring to you:different places.
1. "I will not allow my business to stagnate this year."Doing this method in waves or cycles is the most
2. "I grow my business 20% in the first quarter ofeffective way, or you will get sick of reading the
2009."same thing every day, and it will become
1. "I will spend more time this year making mymonotonous and boring. The LAST thing you want is
website better."to be bored by your goals! If it starts becoming a
2. "I spend 2-3 hours per week improving and editingchore, that's your mind telling you to take a break
my website from February, 2009 through the end ofand re-write them after a couple weeks.
May, 2009."Stay consistent, put real feeling into your goals, take
1. "I will spend more time planning for the weekrisks, and you will reap the benefits.
ahead."